Slovenia is a country of crossroads. Geographically speaking, four major European formations – the Alps Mountains, the Dinarides Mountains, the Pannonian Plain, and the Adriatic Sea – all intersect within this tiny country. From a linguistic standpoint, Slovenia has 3 official languages: Slovene, Italian, and Hungarian. However, English, Spanish, German, French, Serbian, Croatian, Bosnian, […]
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An interview with Travis Brody on the NFL’s future in Europe
As part of my dissertation on the NFL’s future in Europe, I reached out to The Growth of a Game founder Travis Brody to discuss the topic. The interview gave me further insight into the NFL’s long-term strategies in Europe regarding brand extension, consumer communication, marketing, and business planning. What follows is the original […]
Utilizing Economic Analysis Models in American Football – Part 3
For decades, economic analysis models have been facilitators for business managers in establishing strategies on short-term and long-term scales. These analysis models are often quick to learn and easy to understand, but offer a wide range of applicable possibilities. With a number of adjustments, these models are not only suitable in analyzing a company’s status […]
American Football in the Balkans Part 1: Bosnia
The widespread presence of American football in Europe is becoming more and more common knowledge among people around the continent. In countries like Germany, Austria, France, Sweden, and Finland, among others, the game has become relatively advanced. The German Football League and the Austrian Football League have even been gaining global attention, especially with […]
Utilizing Economic Analysis Models in American Football – Part 2
For decades, economic analysis models have been facilitators for business managers in establishing strategies on short-term and long-term scales. These analysis models are often quick to learn and easy to understand, but offer a wide range of applicable possibilities. With a number of adjustments, these models are not only suitable in analyzing a company’s […]
The Holstebro Dragons and Guardian Caps: Leading the Way in Player Safety
Concern over the safety of playing American football can create legitimate reservations in the minds of both players and loved ones. Now of all times, with all the sophisticated knowledge and science surrounding injuries associated with the sport, organizations and players must treat safety with the utmost respect. Not coincidentally, in early 2016, the Danish […]
Utilizing Economic Analysis Models in American Football – Part 1
For decades, economic analysis models have been facilitators for business managers in establishing strategies on short-term and long-term scales. These analysis models are often quick to learn and easy to understand, but offer a wide range of applicable possibilities. With a number of adjustments, these models are not only suitable in analyzing a company’s […]
The Complete List of Women’s American Football Teams in Europe
21 countries in Europe are home to over 200 women’s American football teams. This fact is astounding because in the United States – the birthplace of American football – women rarely, if ever play. However, in Europe, the situation is clearly quite different. In tribute to such a prevalence of women in the sport, The Growth […]
The Pursuit of the Big Dream
Spring has arrived. The many hours spent sweating at the local gym have been replaced by the wet green grass of the playing field. Finally, as a young player, you’re able to let your muscle strength bring fruition to your team’s success. Your physical abilities are one thing, but an even more vital element […]
How the Utrecht Dominators Attract Young Athletes to American Football
From an early age, children in the Netherlands are generally quite active and are involved in a broad variety of sports including soccer, field hockey, volleyball, gymnastics, and more recently, all forms of American football. However, when children turn 13, there is a relatively steep decline in participation of approximately 11% when it comes […]
